Locus Research™ is a company that creates insight through a unique research driven approach to product development. Our process is holistic and incorporates technical, consumer, economic and environmental factors to deliver an integrated solution.
We are a design company that understands that design is not enough. True innovation occurs when multi-disciplinary teams collaborate. Enabling this interaction involves effective project definition, direction and management, something we specialise in. We routinely simplify product development by creating the teams and delivering a single point of reporting and accountability to our clients.
Life cycle thinking is increasingly important to product development. Considering all facets of a products life can provide unseen opportunities for companies by increasing the knowledge and understanding of their product and how it moves and interacts with the world over its life and at the end of its life. Put simply, knowing your product life cycle delivers economic as well as environmental results. The blend between product and service is increasingly diffuse, life cycle thinking incorporates both product and service design in a seamless manner.
Product development is collaborative. Our processes, ideas and tools support this by providing you with accurate and effective communication and input throughout the development. We operate in a transparent and open manner that gives clients the ability to make effective decisions in a timely manner.
Structure and reporting are critical to delivery of any project and this is particularly so for product development. Our project management processes provide accurate collection and reporting of time, duration and cost of both resource and fixed costs in defined cycles. This ensures that the focus stays on successful product development rather than the background detail.
Communication is crucial and we pride ourselves in delivering world class documentation and communication material to support communication with both internal and external stakeholders. Your project needs a profile which has to be sustained of the life of the project to ensure success.
In the six years since Locus Research was started we have built a reputation for deep research, original design and effective implementation. We have integrated life cycle thinking into the product development process and are a leader in the adoption and implementation of design research into the development process.
Locus has a client base that extends from New Zealand to the UK and has an informed international outlook. We collaborate with a wide number of organisations to deliver services that can assist research and development.
